Shown, not told · in OSHAcademy's brand
Three moves, in OSHAcademy's own palette. First, the one-line fix: a certificate price a machine can actually read. Then a safety manager's assistant certifies a whole crew in one buyer-approved checkout, instead of a bare $ and a "we'll contact you" form. Then, because a certified construction crew is exactly who EcoWealth's work protocol needs, the loop closes into real, proof-verified field work. Concept only; runs on EcoWealth infrastructure, no changes to the OSHAcademy site required to see it work.
Today · what an agent reads
The visible price is injected by JavaScript (a non-JS crawler sees a bare $), and the Course schema's Offer says $15.99, while the live checkout charges $16.99. An assistant either quotes nothing, or under-quotes. See finding 3.
Fixed · same page, honest data
One reconciled Offer per format, rendered in the HTML and in the schema, matching the live price. Now every assistant quotes the real number, and can act on it.
Manager's agent"I'm onboarding six new construction hires. Which OSHAcademy program covers the 30-hour construction requirement, is the studying really free, and what will the certificates cost for all six?"
ConciergeThe 30-Hour Construction Safety & Health Program: 18 required courses (Intro to OSHA, HazCom, Focus Four, Scaffold, Confined Space…). Yes: all study material is free; you pay only for the certificate/documentation. Per seat it starts at $149; I'm pulling the current per-format fee from OSHAcademy's fee page rather than quoting from memory. Six seats, one company account, one invoice, I won't invent a total. source: oshacademy.com/programs/30-hour-construction · program schema: 18 hasCourse, free-to-study confirmed
Manager's agent"Perfect. PDF + mailed, all six, on one company invoice."
ConciergeSix 30-hour Construction program certificates, PDF + mailed, under one business account, here's the buyer-approval checkout. Every price shown is OSHAcademy's own current figure, and I've noted the studying was free. Nothing quoted from memory.
The loop closes. OSHAcademy certifies the worker; EcoWealth's protocol turns that certificate into matched, proof-verified, paid field work. A training certificate stops being the end of the funnel and becomes the start of a career, with OSHAcademy as the credential of record at the front of it.
You already proved you can sell to agents. Your Shopify store, store.oshacademy.com, ships full agent-commerce: UCP 2026-04-08, an MCP endpoint, Shop Pay + Google Pay, so a buyer's agent can check out a water bottle there today. The gap is only that this capability points at merch, while the certificate business (the actual revenue) has no equivalent door. See the findings →
And you already mark up the leaf pages. Course pages carry real Course schema; program pages carry EducationalOccupationalProgram with the full course breakdown, better than most training providers. The fix here is small and additive: reconcile the price, mark up the catalog and business doors, and put a bookable checkout where the callback form is.
Why it lands
"Which course certifies my crew for X, is it really free, what does the certificate cost, can I buy for six" increasingly gets a first pass from an assistant before a human looks. You've done the generous, hard part: free study and marked-up course pages. The last mile is a readable price, a marked-up catalog, and a bookable certificate checkout where the "we'll contact you" form is today. Every piece runs on EcoWealth infrastructure first; nothing on your training site has to change to see it work.
